Privacy Policy
Data Controller
The Company can be contacted at the following contact details:
- tel: +39 3758447871;
- email: marcello@marcelloscomolake.it
Since the use of third-party tracking tools on this website cannot be fully controlled by the Data Controller, any specific reference to third-party tracking tools should be considered indicative. To obtain complete information, Users are kindly invited to consult the privacy policy of the respective third-party services listed in this document.
Given the objective complexity surrounding the identification of tracking technologies, Users are encouraged to contact the Data Controller should they wish to receive further information regarding the use of such technologies on this website.
Preamble
This section contains information about the technologies that allow this website to achieve the purposes described below. These technologies enable the Data Controller to collect and store information (e.g., through the use of Cookies) or to use resources (e.g., by running a script) on the User’s device when the User interacts with this website.
For simplicity, these technologies are succinctly referred to as “Tracking Tools” in this document, unless there is a reason to differentiate.
For example, although Cookies can be used in both web and mobile browsers, it would be inappropriate to refer to Cookies in the context of mobile applications, as Cookies are Tracking Tools that require the presence of a browser. For this reason, the term “Cookie” is used in this document specifically to refer to that particular type of Tracking Tool.
Some of the purposes for which Tracking Tools are used may also require the User’s consent. If consent is given, it can be freely revoked at any time following the instructions provided in this document.
This website uses Tracking Tools managed directly by the Data Controller (commonly referred to as “first-party” Tracking Tools) and Tracking Tools that enable services provided by third parties (commonly referred to as “third-party” Tracking Tools). Unless otherwise specified in this document, these third parties have access to their respective Tracking Tools.
The duration and expiration of Cookies and other similar Tracking Tools may vary depending on what is set by the Data Controller or each third-party provider. Some of them expire at the end of the User’s browsing session.
In addition to what is specified in the descriptions of each of the categories below, Users can find more detailed and updated information on the duration, as well as any other relevant information – such as the presence of other Tracking Tools – in the privacy policies of the respective third-party providers (accessible via the links provided) or by contacting the Data Controller.
3.1 Third-Party Tracking Tools
3.1.1 Tag Management
This type of service is functional for the centralized management of tags or scripts used on this website. The use of such services involves the flow of User Data through them and, if necessary, their retention.
3.1.1.1 Google Tag Manager (Google Ireland Limited)
Google Tag Manager is a tag management service provided by Google Ireland Limited.
- Personal Data processed: Usage Data and Tracking Tools.
- Place of processing: Ireland – Privacy Policy.
3.1.2 Payment Management
Unless otherwise specified, this website processes payments via credit card through external payment service providers. In general, and unless otherwise indicated, Users are asked to provide payment details and personal information directly to these payment service providers.
This website is not involved in the collection and processing of such information; it will instead receive a notification from the respective payment service provider regarding the successful payment.
3.1.2.1 Stripe (Stripe Technology Europe Ltd)
Stripe is a payment service provided by Stripe Technology Europe Ltd.
- Personal Data processed: Tracking Tools and various types of Data as specified in the service’s privacy policy.
- Place of processing: Ireland – Privacy Policy.
- Storage duration:
- __stripe_mid: 1 year
- __stripe_sid: 30 minutes
- m: 2 years
3.1.2.2 PayPal (Paypal)
PayPal is a payment service provided by PayPal Inc., allowing the User to make online payments.
- Personal Data processed: Tracking Tools and various types of Data as specified in the service’s privacy policy.
- Place of processing: See PayPal’s privacy policy – Privacy Policy.
- Storage duration:
- __paypal_storage__: not defined
- akavpau_ppsd: session duration
- enforce_policy: session duration
- l7_az: session duration
- nsid: session duration
- ts: session duration
- tsrce: session duration
- x-cdn: session duration
- x-pp-s: session duration
4.1 Measurement
This Website uses Tracking Tools to measure traffic and analyze User behavior in order to improve the Service.
4.1.1 Statistics
The services in this section allow the Data Controller to monitor and analyze traffic data and serve to track User behavior.
4.1.1.1 Google Analytics 4 (Google Ireland Limited)
Google Analytics is a statistics service provided by Google Ireland Limited (“Google”). Google uses Personal Data collected for the purpose of tracking and examining the use of this Website, compiling reports, and sharing them with other Google services.
In Google Analytics 4, IP addresses are used at the time of collection and then deleted before data is stored in any data center or server. For more information, you can consult Google’s official documentation.
- Personal Data processed: city, Usage Data, browser information, device information, latitude (city), longitude (city), number of Users, session statistics, and Tracking Tools.
- Location of processing: Ireland – Privacy Policy – Opt Out.
- Storage duration:
- _ga: 2 years
- _ga_*: 2 years
4.1.1.2 Facebook Ads Conversion Tracking (Facebook Pixel) (Meta Platforms Ireland Limited)
Facebook Ads Conversion Tracking (Meta Pixel) is a statistics service provided by Meta Platforms Ireland Limited that connects data from the Meta advertising network with actions taken within this Website. The Meta Pixel tracks conversions that can be attributed to Facebook, Instagram, and Audience Network ads.
- Personal Data processed: Usage Data and Tracking Tools.
- Location of processing: Ireland – Privacy Policy.
- Storage duration:
- _fbp: 3 months
- fr: 3 months
4.1.1.3 Google Ads Conversion Tracking (Google Ireland Limited)
Google Ads Conversion Tracking is a statistics service provided by Google Ireland Limited that connects data from the Google Ads advertising network with actions taken within this Website.
- Personal Data processed: Usage Data and Tracking Tools.
- Location of processing: Ireland – Privacy Policy.
- Storage duration:
- IDE: 2 years
- test_cookie: 15 minutes
4.1.2 Marketing
4.1.2.1 Userguest
This service allows showing personalized ads to the User on the property’s website based on their previous visits to this Website. It does not collect personal data.
How to Manage Preferences and Give or Withdraw Consent
There are various ways to manage preferences related to Tracking Tools and to give or withdraw consent, if necessary:
- Users can manage preferences related to Tracking Tools directly through their device settings – for example, they can prevent the use or storage of Tracking Tools.
- In addition, whenever the use of Tracking Tools is based on consent, the User can give or withdraw such consent by setting their preferences within the cookie notice or by updating these preferences via the tracking settings widget, if available.
- Through specific browser or device functions, it is also possible to delete previously stored Tracking Tools.
Other Tracking Tools stored in the browser’s local memory can be removed by clearing the browsing history.
Regarding third-party Tracking Tools, Users can manage preferences and withdraw consent by visiting the respective opt-out link (if available), using the tools described in the third party’s privacy policy, or by contacting the third party directly.
5.1 Finding Tracking Tool Settings
Users can find information on how to manage cookies in some of the most popular browsers at the following addresses:
- Google Chrome
- Mozilla Firefox
- Apple Safari
- Microsoft Internet Explorer
- Microsoft Edge
- Brave
- Opera
Users can also manage some Tracking Tools for mobile applications by disabling them through the device’s specific settings, such as mobile advertising settings or general tracking settings (Users can refer to the device settings to find the relevant one).
5.2 Consequences of Refusing Consent
Users are free to decide whether to give consent or not. However, please note that Tracking Tools allow this Website to provide a better experience and advanced functionality to Users (in line with the purposes outlined in this document). Therefore, without the User’s consent, the Data Controller may not be able to provide these features.
Definitions and Legal References
Personal Data (or Data)
Any information that, directly or indirectly, even in connection with any other information, including a personal identification number, makes a natural person identified or identifiable constitutes personal data.
Usage Data
Information that is automatically collected through this Website (including from third-party applications integrated into this Website), including: IP addresses or domain names of the computers used by the User who connects to this Website, addresses in URI (Uniform Resource Identifier) notation, the time of the request, the method used to forward the request to the server, the size of the file obtained in response, the numerical code indicating the status of the response from the server (successful, error, etc.), the country of origin, the characteristics of the browser and operating system used by the visitor, various temporal connotations of the visit (e.g., the time spent on each page), and details regarding the path followed within the Application, with particular reference to the sequence of pages consulted, parameters relating to the operating system and the User’s IT environment.
User
The individual who uses this Website, which, unless otherwise specified, coincides with the Data Subject.
Data Subject
The natural person to whom the Personal Data refers.
Data Controller (or Owner)
The natural person, legal person, public administration, or any other body that processes Personal Data on behalf of the Data Controller, as described in this privacy policy.
Data Controller (or Owner)
The natural person or legal entity, public authority, service, or other body that, individually or together with others, determines the purposes and means of the processing of Personal Data and the tools adopted, including the security measures related to the operation and use of this Website. The Data Controller, unless otherwise specified, is the owner of this Website.
This Website (or this Application)
The hardware or software tool through which Personal Data is collected and processed.
Service
The Service provided by this Website as described in the relative terms (if available) and on this site/application.
European Union (or EU)
Unless otherwise specified, any reference to the European Union contained in this document is extended to all current member states of the European Union and the European Economic Area.
Cookie
Cookies are Tracking Tools consisting of small pieces of data stored within the User’s browser.
Tracking Tool
By Tracking Tool, I mean any technology – e.g., Cookies, unique identifiers, web beacons, embedded scripts, e-tags, and fingerprinting – that allows tracking Users, for example, by collecting or saving information on the User’s device.
Legal Information
This privacy policy relates solely to this Website, unless otherwise stated in this document.
Latest update: September 29, 2023